AN EMPIRICAL ANALYSIS OF MARKET EFFICIENCY AND INVESTOR BEHAVIOR IN THE DIGITAL ERA

Authors

  • Dr. Ayesha Khan Department of Economics, Lahore University of Management Sciences (LUMS), Lahore, Pakistan. Author

Keywords:

Market efficiency, Investor behavior, Digital era, Financial markets, Information technology

Abstract

This scholarly article presents an empirical analysis of market efficiency and investor behavior in the context of the digital era. As financial markets have undergone a significant transformation with the advent of digital technologies, understanding the implications on market efficiency and investor decision-making becomes imperative. The study employs a comprehensive dataset and advanced econometric techniques to examine the impact of digitalization on market efficiency and how investors respond to the evolving landscape.

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Published

2021-12-31